Father's Day Gift Research Guide

Introduction

Welcome to the Gift Store Coach training page. In this guide, we will walk you through how to effectively research Father's Day gifts that you can create and sell in your online store.

Step 1: Start Your Research on Etsy

1. Go to Etsy.
2. In the search bar, type 'Father's Day gift' and hit search.
3. Browse through the results for various physical items like plates, mugs, and shirts.

Step 2: Use Filters

1. Apply filters to find items from 'best star sellers' to ensure quality.
2. If the 'star seller' filter is not effective, try searching for 'best' instead.

Step 3: Identify Popular Products

1. Look for items with catchy phrases like 'Best Dad Ever' or humorous designs.
2. Consider both personalized and non-personalized options, as both can perform well.

Step 4: Analyze Product Performance

1. Use tools to check the number of reviews and estimate sales.
2. For example, if a product has 203 reviews, divide that by 10% to estimate around 2,030 sales.

Step 5: Document Your Findings

1. Open a Google Sheet titled 'Father's Day Gift Research'.
2. Create columns for image, URL, sales, price, and notes.
3. Insert images of the products you find and fill in the corresponding details.

Step 6: Monitor Competitors

1. Visit the stores of products you like to see what else they offer.
2. Look for other funny or unique items that could inspire your designs.

Step 7: Batch Your Tasks

1. Dedicate time each day for specific tasks: research one day, design the next, and upload the following day.
2. This will help you stay organized and efficient.

Conclusion

By following these steps, you will create a comprehensive research sheet for Father's Day gifts that can guide your product creation process. Remember, always make your own version of popular items instead of copying them directly. If you have any questions, feel free to reach out. Happy selling!